Kids Nomination Process for Mega Game Award

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Project Brief

Senior Product Designer

Role

1 Product Manager

1 developer

Users and

Me

Team

12 weeks

Timeline

User Research

Service Design

Interface Design

Interaction Design

Prototyping

Usability Testing

My Contribution

Kids Nomination Process for Mega Game Award

Developed a user-friendly nomination process for children to participate in the Mega Game Award Convention, aiming to make the process engaging, intuitive, and accessible for young users.

Challenges

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  1. Complex nomination forms that were difficult for children to understand.

  2. Lack of engaging elements to maintain children's interest.

  3. Inaccessible design that did not cater to young users' needs.

Identified Problems:

  1. How can we simplify the nomination process for children?

  2. What interactive elements can be included to keep children engaged?

  3. How can we design an accessible and intuitive interface for young users?

Key Questions:

Approach + Solution

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Approach

Solution

  1. Conducted focus groups with children and parents to understand their needs and pain points.

  2. Analyzed existing nomination processes and identified areas for improvement.

Research & Insights:

  1. Children found traditional nomination forms boring and confusing.

  2. Parents wanted a more straightforward process to help their children participate.

  3. Both children and parents desired a fun, interactive, and easy-to-use platform.

Key Findings:

User journey map

  1. Created wireframes and prototypes based on research insights.

  2. Conducted iterative usability testing with children to refine the design.

Design & Prototyping:

  1. Simplified Forms: easy-to-understand nomination forms tailored for children.

  2. Interactive Elements: engaging animations and gamified steps to maintain interest.

  3. Accessible Design: intuitive navigation and design elements suitable for young users.

Features Implemented:

Desktop

Mobile Phone

Approach

Solution

  1. Interactive Nomination Form: a step-by-step form with engaging animations.

  2. Parental Guidance: easy access for parents to assist their children.

  3. Progress Tracking: visual indicators to show completion stages and motivate children.

Core Functionality:

  1. Simplified the nomination process, reducing form completion time by 50%.

  2. Increased participation rates by 40% due to the engaging and accessible design.

  3. Received positive feedback from both children and parents on the user-friendly interface.

Impact:

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Result

  1. The new nomination process successfully made participation in the Mega Game Award more accessible and enjoyable for children.

  2. The interactive and simplified design led to higher engagement and satisfaction among users.

Outcome:

  1. This project highlighted the importance of designing with empathy and understanding the unique needs of young users.

  2. Creating an engaging and accessible experience was both challenging and rewarding.

Reflection:

Process

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  1. The project involved comprehensive user research, iterative design, and continuous testing.

  2. Each phase was driven by the goal to create an intuitive and fun nomination process for children.

Behind the Scenes:

For more detailed insights and the complete design process, feel free to explore my portfolio further or contact me directly.